Get Started
Start Your Swipe
Share what you like and don’t like about your Downtown. Enter your zip code below to open the first slide and begin answering questions about elements of Downtown Santa Monica.
Your responses join feedback gathered to inform the City of Santa Monica’s Downtown Community Plan, a plan intended to guide the next 15 years of downtown.
Step One
Enter Your Zip Code
Quick and Easy
Three Steps to Participation
Enter Your Zip Code
Zip code entry is required to start the experience and opens access to the slides.
Swipe Your Answers
Right for yes or preferred left photo, left for no or preferred right photo, on questions about downtown elements.
Add Comments
Use the chat button on any slide to leave a more detailed comment about that question.
City Swipe gives residents, visitors, and anyone who spends time in downtown a fast, friendly way to share what they love and what they would change. Instead of filling out long surveys, you swipe through a series of photo-based questions about downtown elements such as public spaces, green infrastructure, shade, gathering areas, walkways, retail, kiosks, and outdoor amenities. Right signals yes or your preferred image, left signals no or an alternative, and a quick chat button lets you leave a more detailed comment whenever a slide deserves a note about parking, events, or everyday usability.
Participation is designed to be quick and easy, starting with your zip code and moving through a swipeable deck of imagery that feels closer to browsing a photo feed than answering a civic form. The questions cover the kinds of features that shape a lively downtown: trees and gardens, planters, seating and moveable furniture, play elements, fitness classes, fountains and fire pits, food and festivals, bike and bus connections, lighting, and temporary installations. Your responses become community feedback that helps planners prioritize future improvements and build a more enjoyable, welcoming place to walk, gather, and spend time.
Good to Know
Before You Swipe
| Question Type | Swipe Right | Swipe Left |
|---|---|---|
| Yes or No | Yes | No |
| Which Do You Prefer? | Photo on the right | Photo on the left |
Each slide shows an image and a question about a different element of Downtown. Feedback collected this way was incorporated into recommendations for the Downtown Community Plan.